Zaslav Adds New Media to NBC U Plate
By Mike Reynolds -- Multichannel News, 5/8/2006 1:10:00 PM
Reflective of the opening of more platforms and windows for content, NBC Universal added oversight of new-media activities to David Zaslav’s responsibilities.
Zaslav, who had been serving as president of NBC U Cable, was elevated to president, cable and domestic TV and new-media distribution
As part of his new purview, Zaslav now has responsibility for NBC U's TV-windowing strategy, and he is charged with making decisions about the myriad issues relative to how and when TV content should be released over various platforms.
Barry Wallach, president of domestic TV distribution, will report to Zaslav instead of
To Frederick Huntsberry, whom, in the restructuring, was named to the new role of president, NBC U International.
For his part, Zaslav continues to report to Randy Falco, president and chief operating officer of NBC U Television Group. Falco previously oversaw the international assets.
NBC U officials said Zaslav will also work closely with digital-media czar Beth Comstock and her team on electronic sell-through (encompassing content deals with entities such as Apple Computer Inc.’s iTunes) and wireless initiatives. Also, Zaslav will work hand-in-hand with Universal Pictures on TV distribution of its films.
"I'm thrilled for the opportunity to work with Barry and his team on the development, syndication and distribution of NBC Universal's content,” Zaslav said in a prepared statement. "This new structure will further streamline how our content is distributed across all platforms."
In his new role, Huntsberry -- reporting directly to Bob Wright, vice chairman of General Electric Co. and chairman and CEO of NBC U -- will help to provide strategic direction for NBC U International new business-development growth opportunities in partnership with the strategy leaders in each business.
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