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Amazon Launches ‘Unbox’ Download Service

By Steve Donohue -- Multichannel News, 9/7/2006 12:04:00 PM MT

Giving Apple’s iTunes a run for its money, Amazon.com launched its long-awaited video download service Thursday night.

The Unbox site (www.amazon.com/unbox) is a slicker site and more easy to navigate than iTunes and contains about the same amount of video content as the iTunes store.

Programming suppliers include A&E Television Networks, Turner Broadcasting System, CBS, E! Networks, Fox, Scripps Networks, Hanna-Barbera, MTV Networks and Discovery Networks U.S.

TV shows go for the same $1.99 price Apple charges, while movies cost $7.99-$14.99.

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