Drivers Rev Engines for NASCAR HOTPASS
By Multi Channel News Staff -- Multichannel News, 1/29/2007 10:39:00 AM
Dale Earnhardt Jr., Kevin Harvick, Jimmie Johnson, Tony Stewart and Michael Waltrip will participate in interactive-television service NASCAR HOTPASS during the Daytona 500 Feb. 18 exclusively on DirecTV.
The direct-broadcast satellite provider said NASCAR HOTPASS “will enable fans to ride shotgun with their favorite drivers by literally taking them into the cars and pits of the top drivers and teams in NASCAR [the National Association for Stock Car Auto Racing].”
NASCAR HOTPASS will feature five channels -- DirecTV channels 794-799 -- completely devoted to specific drivers and their racing teams each week.
“The drivers are energized and excited about this new way to translate the incredible NASCAR experience, but it is the fans who are in for a truly amazing experience,” DirecTV president of entertainment David Hill said in a prepared statement.
