The Weather Channel Turning 25
Cable Network Sets Two Weeks of Special Programming
By Multi Channel News Staff -- Multichannel News, 4/26/2007 10:35:00 AM MT
The Weather Channel turns 25 Wednesday, May 2, and it will celebrate with two weeks of special programming beginning Saturday.
Former Landmark Communications chairman Frank Batten Sr. launched the network from the National Show in Las Vegas May 2, 1982.
Anniversary fare will include reflections by off-camera meteorologists on how forecasting and technology have evolved over the past 25 years, "bloopers" and original TWC video of milestones such as the first minute on the air and the first on-air live shot during Hurricane Gilbert in Texas in 1988.
The network also launched a dedicated anniversary site providing users with video content of critical weather events throughout the network's history, vintage footage, bloopers and classic ad campaigns.
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