HGTV’s Design Star Heads to VOD
Sneak Peaks at Future Episodes to Be Available, Along with Past Installments
By Jason Braff -- Multichannel News, 6/25/2007 9:51:00 AM EDT
Banking on the success of its first season, Home & Garden Television’s Design Star will make its way on-demand in the show’s second go-round beginning in late July.
On-demand viewers will have access to sneak peaks of future episodes and behind-the-scenes footage, as well as any previous Design Star from season two. The hit reality show -- which will be offered by HGTV parent Scripps Networks beginning July 22 -- ended its first season as the highest-rated series in HGTV history.
"The enormous popularity of HGTV Design Star, with the enthusiasm of its audience, begs for the availability of on-demand access,” Scripps Networks senior vice president of affiliate marketing Patty Lumpkin said in a prepared statement. "The availability of footage, as well as accessibility the next day, encourages further viewer participation.”
HGTV will run messages on its Web site to remind viewers that they can access the episodes and more through the on-demand system.
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Hello My husband & I just bought a 4,000 sq. ft. building & could really use some help...
bette hutchens - 8/14/2009 1:00:52 AM EDT
