Thinking that Qwest was causing "irreparable harm and damage to Comcast, as well as to consumers,” Comcast filed a false-advertising lawsuit against the regional Qwest operator June 4.
The dueling broadband operators settled on a legal agreement that has Qwest dropping its ads that claim that 72% of Internet users think Qwest’s broadband service is faster than or as fast as Comcast’s, and Comcast will drop its lawsuit against the Denver-based company.
A part of the agreement states that Qwest will not sue Philadelphia-based Comcast in regards to its “Slowskys” turtle advertising campaign, which refers to the slowness of digital-subscriber-line service.
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The Association of Cable Communicators headed
west from Washington, D.C., to Denver as its 2009 Forum and Beacon Awards ceremony became
part of Cable Connections-Fall festivities.
HBO Sports senior vice president Mark Taffet discusses the PPV performance prospects for the Sept. 19 Floyd Mayweather Jr.-Juan Manuel Marquez boxing event as well as the network's PPV fight schedule for the rest of the year during a recent interview with Multichannel News.