Named Executive VP of Content Development and Strategy
By Linda Moss -- Multichannel News, 7/10/2007 7:15:00 AM
CNN news executive Susan Bunda was promoted to the newly created position of executive vice president of content development and strategy for CNN Worldwide.
In her new role, Bunda’s responsibilities will include developing programming for CNN consumer platforms and marshaling CNN talent, resources and experience on wide-ranging business initiatives.
Bunda also will focus on identifying demographic trends and opportunities, strengthening the organization’s ties to consumer communities and connecting the CNN brand with appropriate philanthropy.
As senior vice president of news for CNN/U.S., Bunda oversaw the network’s Atlanta-based programming and all editorial content from CNN’s domestic bureaus, as well as the medical and science and technology units.
Previously, Bunda was senior VP of talk shows and guest bookings for CNN/U.S, an executive producer with the CNN special-events unit and executive producer of legal-analysis show Burden of Proof. She joined CNN in 1987 as a producer and writer. Earlier in her career, she was with WWMT in Kalamazoo, Mich., and WMAQ in Chicago.
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