AT&T Takes On Cox in Oklahoma City
Launches U-Verse TV Service, Claims It Offers More HD Programming
By Todd Spangler -- Multichannel News, 8/6/2007 9:53:00 AM
AT&T started marketing U-verse TV in parts of Oklahoma City and surrounding communities, going head-to-head in the market with Cox Communications.
In the Oklahoma City market, the telco is claiming that it offers more HD programming than Cox. AT&T said U-verse TV provides more than 26 HD channels there, while Cox lists 19 on its Web site.
Cox, perhaps preparing for AT&T’s entrée, in May began offering Pivot mobile-phone service in Oklahoma City and Tulsa via the joint venture with Sprint Nextel.
AT&T said it launched U-verse TV service Monday in Oklahoma City, as well as parts of Edmond, Moore and Norman. The marketing messaging continues to emphasize that U-verse TV is “the only national provider to offer a 100% Internet-protocol-based television service” -- which makes it, according to AT&T’s spin, "Cooler than Cable."
At the end of June, AT&T counted 51,000 U-verse TV subscribers, while 1.8 million customers have signed up for direct-broadcast satellite service from partners DirecTV or EchoStar Communications.
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its a joke the uverse network that at&t is building. they should build fiber to home like verizon is. on top of that they are launching in small markets while verizon launches in boston, new york, philly, washington. uverse cannot even support 2 HD streams at a time so yeah 26 HD channels is great but u can only watch 1 at a time per hoUSEhold!
GREGORY BECK - 8/10/2007 7:46:00 AM EDT
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