AT&T Takes On Cox in Oklahoma City
Launches U-Verse TV Service, Claims It Offers More HD Programming
By Todd Spangler -- Multichannel News, 8/6/2007 7:53:00 AM MT
AT&T started marketing U-verse TV in parts of Oklahoma City and surrounding communities, going head-to-head in the market with Cox Communications.
In the Oklahoma City market, the telco is claiming that it offers more HD programming than Cox. AT&T said U-verse TV provides more than 26 HD channels there, while Cox lists 19 on its Web site.
Cox, perhaps preparing for AT&T’s entrée, in May began offering Pivot mobile-phone service in Oklahoma City and Tulsa via the joint venture with Sprint Nextel.
AT&T said it launched U-verse TV service Monday in Oklahoma City, as well as parts of Edmond, Moore and Norman. The marketing messaging continues to emphasize that U-verse TV is “the only national provider to offer a 100% Internet-protocol-based television service” -- which makes it, according to AT&T’s spin, "Cooler than Cable."
At the end of June, AT&T counted 51,000 U-verse TV subscribers, while 1.8 million customers have signed up for direct-broadcast satellite service from partners DirecTV or EchoStar Communications.
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its a joke the uverse network that at&t is building. they should build fiber to home like...
GREGORY BECK - 2007-10-8 05:46:00
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