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Fox Business Net Will Launch in High Definition

DirecTV Will Carry FBN in HD When it Launches Oct. 15

By Mike Reynolds -- Multichannel News, 9/17/2007 1:51:00 AM MT

New York -- Fox Business Network will sport a high-definition look when it debuts next month.

Multichannel News has learned that FBN, whose new logo is depicted above, will launch in the HD format, with feeds produced from its state of the art studios in Manhattan. The enhanced feed will be available to all FBN affiliates when the service begins competing against CNBC and Bloomberg TV Oct. 15.

DirecTV’s Web site lists FBN as one of the services it plans to launch shortly as part of its vastly expanded HD lineup (see story, page 6). It was unclear at press time if and when the service’s other affiliates -- Comcast, Time Warner Cable and Charter Communications -- would present FBN in HD.

Staffing also began to take shape last week as FBN, expected to launch in 31 million homes, named seven people who will perform hosting or other on-air duties and four executive producers.

The on-air talent will be familiar to Fox Channel News viewers as each works for the cable news leader and will continue to appear on its air.

David Asman, who joined FNC in 1997 as a weekday anchor for Fox News Live, is currently the host of Forbes on Fox. Rebecca Gomez is a regular on Your World with Neil Cavuto and the Cost of Freedom business block on Saturdays. Dagen McDowell appears regularly on Your World with Neil Cavuto and Cashin’ In, while Cheryl Casone provides hourly market updates for FoxNews.com and partner site Yahoo! Finance. 

Stuart Varney, previously the host of CNBC’s Wall Street Editorial Board, has been part of FNC’s business team since 2004, most recently as a contributor and substitute host for Your World with Neil Cavuto

In addition, FBN will also feature Brenda Buttner of FNC’s Bulls and Bears and business correspondent and Cashin’ In anchor Terry Keenan

As for the production hires, FBN has secured executives from:

--CNBC in Terry Baker, who will produce weekend and primetime hours;

--IVillage with Brian Donlon, who will produce the network’s morning lineup;

-- Good Morning America as Andrew Hoffman will be responsible for the service’s daytime content.

FNC’s Gary Schreir, who will retain a consulting editorial role for Your World with Neil Cavuto and the news net’s Saturday morning business block, is also on board for FBN’s late-afternoon and early-evening content.

FBN has not yet revealed its programming lineup.

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