Comcast's thePlatform Flexes Video for ExerciseTV

By Todd Spangler -- Multichannel News, 1/13/2008 4:00:00 PM

Fitness on-demand network ExerciseTV will team up with Comcast’s thePlatform broadband video publishing division to expand video on its Exercisetv.tv Web site.

ThePlatform will handle the publishing and management of ExerciseTV’s original library of over 200 download-to-own fitness titles. In addition, the deal with thePlatform allows ExerciseTV to syndicate original content to other destination sites.

Customers of thePlatform include BBC, CNBC, CBS’s College Sports TV, Court TV, Comcast, PBS Kids Sprout and Verizon Wireless.

Talkback

We would love your feedback!

Comcast Splices VOD Ads in Fla.

10/13/2009

Comcast Serves Up VOD Ads In Sunshine State

10/13/2009

Marketers Davis, Murray Out, Diskin In at Comcast

03/10/2008

Through the Wire

07/30/2006

Time Warner Cable Gets On ThePlatform

07/22/2008

Also by this author

More >>>

Product Wire

Featured Company

Bigband Networks

BigBand Networks, Inc. NASDAQ: BBND provides broadband service providers with innovative network solutions designed to make it easier to move, manage and monetize video. These solutions are based on BigBand's video-networking platforms that are... more
Akamai

Akamai has created a digital operating environment for the Web. Our global platform of thousands of specially-equipped servers helps the Internet withstand the crush of daily requests for rich, dynamic, and interactive content, transactions, and... more
Parks Associates

Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from... more
Telestream

Telestream products are used by the world's leading media and entertainment companies and corporations for transcoding and workflow automation. Telestream helps customers transform their media for multiplatform distribution to web, mobile, DVD... more

Most Recent Resources

2009 CABLE HALL OF FAME

Some snapshots from the 2009 Cable Hall of Fame induction, part of Cable Connection-Fall in Denver on Oct. 27.

2009 ACC FORUM

The Association of Cable Communicators headed west from Washington, D.C., to Denver as its 2009 Forum and Beacon Awards ceremony became part of Cable Connections-Fall festivities.

CTAM SUMMIT: DAY ONE

Snapshots from day one of CTAM Summit '09 in Denver. Photos by John Staley.

» VIEW ALL GALLERIES

MCN Ring Post -- HBO's Taffet Gives Scorecard On Mayweather-Marquez PPV Event

HBO Sports senior vice president Mark Taffet discusses the PPV performance prospects for the Sept. 19 Floyd Mayweather Jr.-Juan Manuel Marquez boxing event as well as the network's PPV fight schedule for the rest of the year during a recent interview with Multichannel News.