FSNY To Morph Into MSG Plus
Re-branding Will Be Unveiled With Federer-Sampras Simulcast From MSG
By R. Thomas Umstead -- Multichannel News, 2/29/2008 5:43:00 AM
Cablevision’s Fox Sports New York regional sports network is getting a facelift.
Madison Square Garden Network’s sister service will be renamed MSG Plus on March 10 and will celebrate 
its re-brand with a live simulcast of Tennis Channel’s coverage of the Roger Federer-Pete Sampras exhibition tennis match from Madison Square Garden.
As part of its coverage of the match, MSG Plus will be producing Buick-sponsored pre and post-match shows, as well as a live stream of the match along with live analysis on its Web site.
MSG officials say that the fusion of the network and the Web will be a staple of the newly branded service. For example, the network will allow viewers to e-mail questions and comments during the network’s New York Islanders and New Jersey Devils National Hockey League telecasts that announcers will read within the game. The new-look service will also feature a bottom screen 24-hour news ticker.
While the network will have a new on-screen look, its content will continue to consist of live hockey games, local sports news and features, and FSN national programming including Best Damn Sports Show, according to MSG officials.
Comcast Launches MSG HD in New Jersey
10/23/2008MSG Plus Serves Up Ratings With Tennis Match
03/11/2008Cablevision, TWC Exceed Q2 Expectations
08/03/2009Coda
03/02/2008
