MCN Friday First Read
By Multi Channel News Staff -- Multichannel News, 4/25/2008 5:15:00 AM
NatGeo Gets Visual With Web Site Redesign
After more than six months of planning and tweaking, National Geographic Channel is preparing to take the wraps off its redesigned Web site, one that will showcase more than 800 hours of video files, 2,000 photos from its most popular shows and a state-of-the-art interactive TV scheduling tool. For more info on the revamp, read mulitchannel.com and the April 28 edition of Multichannel News.
Changing The Upfront Dynamic
More Spanish-language networks like Mega TV and LATV are entering the upfront event fray this season, joining leaders like Univision and Telemundo, both of which are modifying their presentation tactics. To get a closer look at the networks’ strategies, check out the ‘Hispanic Programming’ special report in Multichannel News and on multichannel.com
TCM Expands Originals Slate
Turner Classic Movies will roll out a new interview series, a fresh installment of Private Screenings and a special featuring the late animated genius Chuck Jones, as part of a robust slate of original programming it will premiere over the balance of 2008. For more on the vintage movie service’s plan, read Multichannel News and multichannel.com.
Chicago Clash
There’s a lot more than air blowing in the Windy City these days. In the latest dust-up between cable and telco TV, Comcast alleges that AT&T’s U-verse services have caused “significant damage” to its coaxial cable network in the Chicago area. Meanwhile, the telephone company is seeking to block the cable operator's ads poking fun at the large outdoor boxes it uses to deliver U-verse TV. For more on the Chitown contretemps, see multichannel.com and Monday’s issue of Multichannel News.
Fashioning A New Look
Five months after being bought by NBC Universal, women’s programmer Oxygen has developed a new logo sporting a big, bright yellow “O” and tagline, as it takes aim against its target, “Generation O.” To find out more about this “trenders” group, see Multichannel News and multichannel.com.
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