Fuse Partners With Lollapalooza Fest
Music Network Will Provide Pre-, Post- and Live Coverage of Musical Festival
By Multi Channel News Staff -- Multichannel News, 7/16/2008 11:45:00 AM
Music-TV network Fuse has inked a deal to be the Lollapalooza festival’s official broadcast partner, providing interviews with artists and fans and breaking news and updates from the Aug. 1-3 rock fiesta in Chicago.
Featured artists among the 120 acts on hand include Radiohead, Kanye West, Nine Inch Nails and Gnarls Barkley.
Beginning July 28 at 1:30 p.m. ET, Fuse will air several Lollapalooza editions of the music video show Loaded, featuring blocks of videos by past and present Lollapalooza headliners, and No. 1 Countdown: Lollapalooza Edition, with videos from this year’s headliners.
On Aug. 2-3, Fuse will broadcast live breaking news and coverage from Lollapalooza, hosted by Steven Smith.
After the festival, the week of Aug. 4, Fuse will host Lollapalooza Rewind Week with highlights on No. 1 Countdown during the 5 p.m. ET broadcasts.
In June, Fuse gave similar treatment to the Bonnaroo festival in Tennessee.
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