By Multi Channel News Staff -- Multichannel News, 9/8/2008 6:50:00 AM
Versus has hired Neal Scarbrough to lead its digital media efforts.
In his role as vice president of digital media, Scarbrough will oversee the Comcast Corp-owned network's digital media strategies and the management of Versus.com to maximize the network's online and mobile initiatives, relative to branding, programming support, viewer loyalty, network sales and affiliate support.
He will also serve as the editor-in-chief of Versus.com, leading the day-to-day operations of the Web site, while enhancing the method in which passionate sports fans get real-time access with the network through a variety of mobile platforms.
Scarbrough joins Versus from Wasserman Media Group/Sportnet, where he was vice president and editor-in-chief and oversaw content strategy, operations and production across a network of sports Web start-ups. Prior to Sportnet, Scarbrough served as the general manager and editor of AOL Sports.
At Trylon SMR, we are dedicated Public Relations professionals solely serving clients in the media, technology, telecommunications, and related industries. We understand the specialized types of audiences our clients need to reach and the best...
more
ESPN, Inc. is the world's leading multinational, multimedia sports entertainment company featuring a portfolio of over 50 multimedia sports assets. The company is comprised of six domestic television networks (ESPN, ESPN2, ESPN Classic, ESPNEWS...
more
VDS provides broadcast graphics automation systems which are used in fully automated sports, news and financial graphics channels. VDS automation infrastructure products provide management of graphic and audio assets and automated generation of...
more
Telestream products are used by the world's leading media and entertainment companies and corporations for transcoding and workflow automation. Telestream helps customers transform their media for multiplatform distribution to web, mobile, DVD...
more
Akamai has created a digital operating environment for the Web. Our global platform of thousands of specially-equipped servers helps the Internet withstand the crush of daily requests for rich, dynamic, and interactive content, transactions, and...
more
The Association of Cable Communicators headed
west from Washington, D.C., to Denver as its 2009 Forum and Beacon Awards ceremony became
part of Cable Connections-Fall festivities.
HBO Sports senior vice president Mark Taffet discusses the PPV performance prospects for the Sept. 19 Floyd Mayweather Jr.-Juan Manuel Marquez boxing event as well as the network's PPV fight schedule for the rest of the year during a recent interview with Multichannel News.