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SoapNet Climbs Past 70 Million Household Milestone

Network Has Built Subscriber Base By 4 Million Over Past Year

By Multi Channel News Staff -- Multichannel News, 9/15/2008 10:25:00 AM

SoapNet has surpassed the 70 million household subscriber milestone.

According to the latest data from Nielsen Media Research, the network, which combines same-day encores of top soap operas, as well as original shows and movies, counted some 70.1 million homes as of August 2008. That total represented a gain of nearly 4 million homes over August 2007.

“Our affiliates continue to find SOAPnet a strong addition to their lineups, and we are thrilled to reach this milestone,” said Brian Frons, president, Daytime, Disney ABC Television Group, in a statement. “SoapNet has always been popular with advertisers, and this added distribution makes a stronger presence across the United States. We look forward to continued momentum throughout 2008-2009, as we continue to add more original programming to our network.”

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