Dallas-Based Agency Will Launch New Ad Campaign Next Month
By Linda Haugsted -- Multichannel News, 9/22/2008 6:55:00 AM
Suddenlink Communications has selected The Richards Group, a Dallas-based independent agency, as its advertising agency of record.
The partners will launch a new creative campaign at the beginning of October, to include buys in television, radio, print, online and outdoor. Click Here, Richards’ interactive division, will be involved in the campaign.
The Richards Group's other clients include The Home Depot, Motel 6 and Red Lobster restaurants, among others.
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The Association of Cable Communicators headed
west from Washington, D.C., to Denver as its 2009 Forum and Beacon Awards ceremony became
part of Cable Connections-Fall festivities.
HBO Sports senior vice president Mark Taffet discusses the PPV performance prospects for the Sept. 19 Floyd Mayweather Jr.-Juan Manuel Marquez boxing event as well as the network's PPV fight schedule for the rest of the year during a recent interview with Multichannel News.