Review
By Mike Reynolds -- Multichannel News, 1/26/2009 2:00:00 AM
TRUST ME
(TNT, Monday, Jan. 26, 10 p.m.)
TNT's Trust Me is not AMC's Mad Men. But that's not a bad thing.
Like AMC's Emmy-winning drama, which tracks the 1960s-era doings at faux New York agency Sterling Cooper, Trust Me centers around the professional and personal lives of another fictional ad shop. This time, it's Rothman Greene & Mohr, set in modern-day Chicago.
Here, the pacing is less languorous, as the action swirls around the creative team of wordsmith Conner (Tom Cavanaugh of Ed) and art director Mason (Eric McCormick of Will & Grace). Conner is a single, fast-talking ladies' man, while his partner is married and more reserved.
After their apoplectic boss buys it in his office, management elevates the more tempered Mason, which naturally puts a strain on their past and adds a new dynamic to their buddy relationship. Complicating matters is the arrival of the Clio-winning Sarah Krajicek-Hunter (Monica Potter), who was supposed to work for the deceased and can't get past her lack of windowed office.
Griffin Dunne as the somewhat overwhelmed group creative director and Geoffrey Arend and Mike Damus as wise-cracking young copywriters keep the dialogue sharp.
Trust Me comes from the minds of two former real-life creative executives, Hunt Baldwin and John Coveny, whose resumes include posts at Leo Burnett, Y&R and JWT, as well as co-executive producers of TNT's hit The Closer.
Those pedigrees may be tough to live up to, but the series' first two installments, perhaps more dramedy than drama, augur well.
Trust me.
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