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CBS College Sports Rolls Out Ball To 50 Million Subs With Free Preview

Net's 'March Madness' Coverage Will Be On Display Before Additional Dish, Charter, Time Warner, Comcast Customers

Mike Reynolds -- Multichannel News, 3/11/2009 12:32:38 PM

CBS College Sports Network will give more viewers a chance to check out its expansive coverage of the Men's Division 1 college basketball tournament.
The network, which currently counts some 30 million subscribers, is offering a free preview from March 13 through April 7.
CBS College Sports officials said the preview, which includes coverage of a pair of first-round out-of-market games, plus the tourney's official highlights show, NCAA March Madness Highlights powered by Pontiac, will open the network to another 20 million homes.

All told, the network will supply some 75 hours of March Madness coverage over the next few weeks.
Among the top affiliates taking part in the preview, which boosts CBS College Sports's reach to 50 million, are Dish Network, Charter, Comcast (Seattle and San Francisco) and Time Warner Cable (New York City, Los Angeles and Texas).

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• this is awesome -- they should show all the games overnite. I love the out of market game concept on a 2nd channel-then run the games everyone missed from 1 am till 5 am on both CBS and CBS sports channel - why not also continue showing the results show like ESPN does multiple times during the overnite and next AM? CBS can do a better job covering the Big Dance - now do it!

  
  Shane Best - 3/12/2009 10:03:25 AM EDT
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