Tennis To Serve Up Cox Launch In Phoenix
Network Now Counts Cable Pairings In All Top-15 DMAs
Mike Reynolds -- Multichannel News, 4/6/2009 3:24:28 PM
Gearing up for the clay court season and its Grand Slam coverage of Roland Garros, Tennis Channel will launch on Cox systems serving Arizona next month.
The network said it will launch to Cox's subscribers on May 1 in Arizona, including those in Phoenix and Tuscon. Digital-cable subscribers who receive the operator's sports and information tier can check out all the racquet sport action, including the French Open, beginning May 25, on channel 169.
Phoenix had been the only top 15 DMA, where Tennis had not partnered with a major cable operator.
The rollout will come hard on the sneakers of high-definition launches in New York, Philadelphia, Miami, Tampa, Houston, Dallas, Los Angeles, San Diego, Sacramento, Baltimore, Boston, Cincinnati and Chicago, among others.
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