Comcast, TuTv Take Chicago
Five Spanish-Language Nets to Join Windy City Lineup
by Laura Martinez -- Multichannel News, 5/13/2009 5:12:47 PM
The mostly Mexican crowd that cheered on Club América at an April 30 soccer match in Chicago against the Chicago Fire got more than just a 2-1 win for their team. They also learned that Bandamax, the widely distributed TV channel featuring regional Mexican music, will be soon available via Comcast's Hispanic lineup.
A billboard at Toyota Park showcased a Bandamax logo and a toll-free number to call for further information.
Bandamax is one of five Spanish-language networks that will be made available on June 30 as part of a bigger agreement between Comcast and TuTv Networks, the joint venture between Televisa and Univision. The agreement, terms of which were not disclosed, includes the addition of all of TuTv networks: De PelÃcula, De PelÃcula Clásico, TeleHit, Ritmoson and Bandamax. All channels are produced in Mexico by Grupo Televisa.
"This is great news for us," said TuTv president Chris Fager about the Comcast deal, which is expected to expand to other Hispanic markets in the near future. The agreement also includes TuTv's delivery of free video-on-demand movies, mostly from its extensive library of black-and-white classic Mexican films.
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