Fox Latin America Picks Brightcove For Hulu-Like Portal
Offers 800-Plus Hours of Video In Spanish and Portuguese
Todd Spangler -- Multichannel News, 7/13/2009 12:01:00 AM
News Corp.'s Fox Latin American Channels group is using Brightcove's Internet TV platform to deliver more than 800 hours of long-form video through its Hulu-like online portal, Mundo Fox, which launched last month.
Mundo Fox, available at mundofox.com and mundofox.com.br, offers full episodes and clips in Spanish or Portuguese from the Fox group of channels and affiliates, including shows from FX and National Geographic. The video content is geographically restricted to users in Latin and South American countries.
Brightcove, founded in 2004, provides hosted video-management services for media companies, including Time Warner Inc.'s AOL, Discovery Communications, MTV Networks, Showtime Networks, and Cablevision Systems' Rainbow Media.
Shows on the Mundo Fox sites include in-language versions of 24, Family Guy, Prison Break, Burn Notice, My Name is Earl and Los Simpsons. Since the portals launched June 16, they have generated 1.5 million unique users and 2.5 million page views, according to Fox Latin American Channels.
"This is not about just publishing videos online. Our long-term goal is to become one of the most popular and profitable video destinations in our markets, propelled by our flagship TV properties and brands as well as platforms such as Brightcove," Pablo Silva, vice president of global online publishing of Fox International Channels, said in a statement.
Fox Latin American Channels operates a variety of network brands in Latin America, including Fox, FX, Fox Life, Fox Sports, Fox News, National Geographic Channel, National Geographic Music, Universal Channel, Hallmark Channel, Utilísima, SPEED Channel, Baby TV Channel, .Fox Networks, BienSimple, Fox Toma 1 and Fox Telecolombia.
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What video platform does Hulu use? Is it also Brightcove?
klk - 8/3/2009 2:16:56 AM EDT
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