Nielsen: Month After DTV Switch, 1.3% of Country Unready for Digital
1.5 million Still Don't Have DTV Set, Converter Box Installed, But Total Dropping
John Eggerton -- Multichannel News, 7/16/2009 1:57:44 PM
According to Nielsen, 1.5 million TV households, or 1.3% of the country, remain unready for DTV as of July 12, a month after the June 12 transition date.
That is down 200,000 households from the 1.7 million households that weren't ready two weeks before, according to the latest Nielsen figures.
Nielsen defines unready as homes that rely on over-the-air TV and don't have a digital TV set or a DTV-to-analog set-top converter hooked up.
It was Nielsen's 5 million homes-plus unreadiness figure back in January and early February that many in Congress used to buttress their arguments for moving the DTV hard date to June 12.
Talkback
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An unreported problem in rural areas is that even with a converter box, not everyone who could get analog signals can get digital signals now. The new signals don't penetrate foliage and are mainly line of sight. In our hilly, forested area, many people have discovered that they have no access to OTA TV at all now.
Jim Gable - 7/20/2009 10:51:14 AM EDT
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