'Burn Notice' Burns

USA Network's Spy Series Delivers Series Highs In viewers, Adults 25-54 On July 16

Mike Reynolds -- Multichannel News, 7/19/2009 6:48:00 AM

Burn Notice was blazing Thursday night.
USA Network's spy drama notched series highs in viewers and adults 25 to 54 on July 16. The installment averaged 6.7 million watchers, including 3.1 million of the aforementioned demos, according to Nielsen Media Research data.
The episode also delivered 2.6 million adults 18 to 49, its second highest mark ever with the Madison Avenue-coveted group.
Overall, Burn Notice ranked as the top scripted show in all of television on July 16 with the two demo groups, and was second behind competition show So You Think You Can Dance.
Burn Notice also served as a strong lead-in for concierge doctor show Royal Pains, which scored solid gains from the prior week's installment among viewers (9% to 6.2 million), adults 25 to 54 (12% to 2.9 million) and persons 18 to 49 (13% to 2.5 million).