Ad Execs Channel Their Inner Sportsman
Sportsman Channel Sends Ad Agencies' Scenarios for Office Games
by Kent Gibbons -- Multichannel News, 11/6/2009 1:45:38 PM
To catch the eye of advertising executives, Sportsman Channel's business development team sent a package to 500 agencies containing ways to channel one's "inner sportsman" at the workplace.

A Sportsman Channel gameplayer
The game presents props and various scenarios and the idea is to play them through, take pictures, post them on a Facebook page and be eligible to win cash and prizes, spokeswoman Michelle Scheuermann said.
Scenarios are: avoiding the boss who comes stampeding into your cubicle, angry because someone has vandalized his portrait, by hiding behind a neglected plant on your desk; shooting holes in your laptop after a system error corrupts a week's worth of work and baiting a co-worker with candy fish then sticking them with your work, leaving you free for a Friday's worth of Facebook surfing.
Gummy fish, bullet-hole stickers and "office camouflage" came in the kit, along with scenario cards.
Sportsman Channel sent The Wire a sample kit and some images of game players and we're wondering: how do they keep their plants so green?
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