ESPN's `World Series of Poker' Finale Draws 2.1 Million Viewers
Viewers Watch 21-Year Old Player Crowned Champion
by R. Thomas Umstead -- Multichannel News, 11/12/2009 4:23:10 PM
More than 2.1 million viewers tuned in to ESPN's Nov. 10 same-day coverage of the World Series of Poker, the network said Thursday. The Las Vegas-based tournament, presented by Jack Link's Beef Jerky, earned a 1.8 household coverage rating and an average of 1.8 million households. That was down from the 1.9 rating earned for the 2008 finale. The tournament was won by 21year-old Joe Cada of Michigan, the youngest youngest Poker champion ever. Overall, ESPN's 15-week, 31 telecast World Series of Poker coverage averaged a 1.0 rating, flat from last year's perfomance.
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The Association of Cable Communicators headed
west from Washington, D.C., to Denver as its 2009 Forum and Beacon Awards ceremony became
part of Cable Connections-Fall festivities.
HBO Sports senior vice president Mark Taffet discusses the PPV performance prospects for the Sept. 19 Floyd Mayweather Jr.-Juan Manuel Marquez boxing event as well as the network's PPV fight schedule for the rest of the year during a recent interview with Multichannel News.