No Ads for ESPN’s Playmakers Debut
By Linda Moss -- Multichannel News, 8/21/2003 7:12:00 AM
ESPN’s first original dramatic series, Playmakers,will debut next week with no commercial interruptions, officials said Thursday.
While it won’t have commercial breaks, the premiere episode will be exclusively sponsored by Universal Pictures’ upcoming film, The Rundown, which stars The Rock and Sean William Scott.
Playmakers, about a fictional-pro football team, bows Aug. 26 at 9 p.m., with replays at 10 p.m. and midnight.
A special abbreviated edition of Outside the Lines with Bob Ley will follow the 48-minute premiere episode. In a Playmakers-related story line, the 12-minute Outside the Lines edition will present stories of real-life players who have caused serious injuries on the football field.
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