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ESPN Does the Dew

By Multi Channel News Staff -- Multichannel News, 3/28/2002 6:12:00 AM

ESPN said PepsiCo Inc.'s Mountain Dew renewed as presenting sponsor of its annual ESPN Action Sports & Music Awards special, set for April 16.

Mountain Dew will also back a tie-in sweepstakes on its Web site .

The sweepstakes winner will get to present 'The Mountain Dew People's Choice Awards' during ESPN's telecast. Voting will take place online at EXPN.com .

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