Tweet

ARF Names New President

By Jim Forkan -- Multichannel News, 9/10/2003 8:16:00 AM

Robert Barocci has joined the ARF (formerly the Advertising Research Foundation) in New York as president and CEO.

Most recently director of communications at The New School, Barocci in the past was president of Leo Burnett International and founding CEO of McConnaughy Barocci Brown Advertising in Chicago.

Barocci replaces Jim Spaeth, who is forming his own consultancy. The ARF has been conducting its CEO search since Spaeth announced his departure last October.

Tweet

Talkback

We would love your feedback!

Post a comment

» View All Talkback Threads

Related Content

• Topics
• Author

No related content found.

Also by this author

• McGowan: $500M Jump for Cable Upfront

• CAB Launches Multicultural Web Site

• Discovery Nets' Show Tab Rises to $310M

• nCUBE Inserts Comcast's Miami Cluster

• TNT Taps SpikeDDB for NBA Drive

More >>>

• Resource Center
• Browse Categories
• Browse Companies

Featured Company

• Mixpo

  

  Mixpo is a video advertising technology provider that enables publishers, ad networks, and agencies to easily deliver dynamically tailored, interactive video ads that are customized in real-time for unique audience segments. Our platform also provides automatic multivariate testi..more

---

Most Recent Resources

• The New Normal for Promoting Tune-in
• Infrastructure Design for High Volume Video Workflows
• Improving the Internet TV and Mobile Video Experience – an Adap..
• Increasing Efficiency in Digital Distribution of Media
• The Local Origination/Leased Access Metamorphosis