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Hispanic Networks at a Glance

Staff -- Multichannel News, 3/14/2004 7:00:00 PM

Ad Supported Cable Networks

CNC Colombia

Launch Date: May 1999
Genre: General Entertainment, from Colombia
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: 250,000
Hispanic Penetration: 250,000
Digital

CNN en Español

Launch Date: March 17,1997
Genre: News and information
Contact: Brian McCullough 212-591-9054 
Penetration:13.4 million households (Latin America & U.S.) 
Hispanic Penetration: 2.4 million households 
Digital and Analog

Discovery en Español

Launch Date: June 1998
Genre: Factual
Contact: David Karp 240-662-5789, Mike Van Bergen (local ad sales) 240-662-2861
Penetration: 8.5 million
Hispanic Penetration: N/A
Digital

ESPN Deportes

Launch Date: Jan.7, 2004
Genre: Sports
Contact: Felix Perez, 212-456-0268
Penetration: 14 million by June’ 04
Hispanic Penetration: 1 million by June’ 04
Digital and Analog

Fox Sports en Español 

Launch Date: November 1996 
Genre: Sports 
Contact: Tom Maney, 212-822-8644 
Penetration: 6 million
Hispanic Penetration: 3 million
Digital and Analog

Galavision

Launch Date: 1979
Genre: General Entertainment
Contact: Joanne Lynch, (212) 455-5406 
Penetration: 35 million
Hispanic Penetration: 5.7 million
Analog

Gol TV

Launch Date: March 2003
Genre: Soccer, in English and Spanish
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: 5 million
Hispanic Penetration: 1.5 million
Digital and Analog

HITN (Hispanic Information TV Network)

Launch Date: 1987
Genre: Family/Educational
Contact:Richard Taub, 212-966-5660
Penetration: 9.1 million
Hispanic Penetration: about 900,000
Digital

HTV

Launch Date: August 1995
Genre: Music
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: 1.6 million
Hispanic Penetration: 1.5 million
Digital

Infinito

Launch Date: 1997
Genre: Infinito is a channel for the new millennium delving into unexplained phenomena, religion, spiritualism, the unknown and the obscure with 100% original programming that includes sci-fi.
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: 3 million
Hispanic Penetration: 3 million
Digital or Analog: Digital

La Familia Network

Launch Date: May, 2002 
Genre:Family
Contact: Sara Lowe, 704-561-7728 
Penetration: 2 million 
Hispanic Penetration: N/A 
Digital 

LATV

Launch Date: January 2001
Genre: Entertainment and lifestyle
Contact: Starrett Berry, 310-943-5288
Penetration: 4.4 million
Hispanic Penetration: 200,000
Digital and Analog

MTV Español 

Launch Date: August 1, 1998 
Genre: Music 
Contact: Eric Sherman, 212-846-8686 
Penetration: 13 million  
Hispanic Penetration: 3.5 million
Digital and Analog

mun2 television

Launch Date: October 2001
Genre: Entertainment
Contact: Yolanda Foster, 305-889-7335
Penetration: 6.1 million
Hispanic Penetration: 3.2 million
Digital and Analog

Sorpresa

Launch Date: March 15 2003
Genre: Children’s
Penetration: 5 million
Hispanic Penetration: 250,000
Contact: 817-222-1234
Digital

SUR

Launch Date: August 1991
Genre: General
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: 1.8 million
Hispanic Penetration: N/A
Digital and Analog

TVE Internacional

Launch Date: March 2003
Genre: General, from Spain
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: 1.5 million
Hispanic Penetration: 1.5 million
Digital

Telefe

Launch Date: April 1990
Genre: General
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: 5 million
Hispanic Penetration: 5 million
Digital

Utilísima

Launch Date: March 1996
Genre: Women’s
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: 8 million
Hispanic Penetration: 8 million
Digital

VHUNO

Launch Date: November 1999 
Genre: Music
Contact: Eric Sherman, 212-846-8686 
Penetration: 4.3 million
Hispanic Penetration:  1.0 million 
Digital

Video Rola

Launch Date: January 2001
Genre: Regional Mexican music and culture
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: 1.2 million
Hispanic Penetration: 1 million
Digital

Non-Ad Supported Networks

Canal 24 Horas

Launch Date: June 1999
Genre: Headline news from TVE
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: 250,000
Hispanic Penetration: 250,000
Digital

Cine Latino

Launch Date: June 1994
Genre: Original Spanish-language movies
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: 1.5 million
Hispanic Penetration: 1.5 million
Digital

EWTN Español

Launch Date: 1996
Genre: Religious, Catholic
Contact: Walter Cordova, 205-271-2900 Ext. 4207
Penetration: 6 million
Hispanic Penetration: 6 million
Digital

Grandes Documentales

Launch Date: 1996
Genre: Documentary
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: 5 million
Hispanic Penetration: 5 million
Digital

Pre-Launch / Emerging Networks

AYM Sports

Launch Date: November 2003
Genre: Sports
Contact: Jorge Fiterre, Condista 305-554-1876
Penetration: Launching in US April 2004
Hispanic Penetration:
Digital

The History Channel en Español

Launch Date: May 2004
Genre: History
Contact: Dan Davids, 212-210-1400, David Zagin, 212-210-1400
Digital

Si TV

Launch Date: February 2004 
Genre: General Entertainment 
Contact: Amanda Gruder, 310-550-7776 
Digital and Analog

VOY Network

Launch Date: July 2004
Genre: General Entertainment
Contact Person: Don Ciaramella, 212-986-7080
Digital

Premium Channels

HBO Latino

Launch Date: November 2000
Genre: General Entertainment (Multiplex)
Contact: 212-512-1000
Penetration: N/A
Digital

Playboy TV en Español

Launch Date: November 1999
Genre: Erotic
Contact: 323 276 4000
Penetration: pay-per-view
Digital

Channels in red type are members of the Cabletelevision Advertising Bureau

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