Ops: VOD, HDTV, PVR by 2005
By Simon Applebaum -- Multichannel News, 2/11/2003 6:11:00 AM
Most cable systems will deploy video-on-demand, high-definition TV and personal-video-recorder services among their subscribers by the end of 2005, according to data released Tuesday morning from forecaster Horowitz Associates Inc.'s latest "State of Cable & Broadband" survey.
Eight out of 10 operators participating in the survey declared that their systems would offer VOD as a digital-penetration driver within the next three years.
Seven out of 10 noted that they would deploy subscription VOD, while 75 percent of the sample were planning to launch HDTV channels.
Six out of 10 operators added that they would bring PVR capabilities into their digital packages by mid- to late-2005.
Horowitz conducted interviews with 170 operator officials during November and December for its State of Cable report. The full report will be released prior to Horowitz's annual forum on urban-market cable services, scheduled for May 1 in New York.
This will be the 10th year Horowitz, based in Larchmont, N.Y., has produced its State of Cable & Broadband overview.
A total of 37 percent of participating operators said high-speed cable-modem services will be the most important factor in boosting revenues in the near term, followed by VOD (33 percent).
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