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ICTV Meets with Delivery Agent

By Multi Channel News Staff -- Multichannel News, 12/2/2003 5:51:00 AM

Delivery Agent Inc. will develop television-based interactive applications for ICTV Inc. under terms of a deal announced Tuesday.

Video-on-demand subscribers using ICTV’s "HeadendWare" platform will be able to buy merchandise directly related to content in their VOD libraries through their interactive menus following the addition of Delivery Agent’s "ASI Data" association-process and recommendation engines.

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