Go2Broadband to Expand to VOD, DTV
By Karen Brown -- Multichannel News, 6/13/2002 11:38:00 AM
Go2Broadband is going to become the go-to source for more than just cable-modem service soon.
Cable Television Laboratories Inc. plans to expand the role of its Go2Broadband service locator project from high-speed cable-modem service to digital-TV service and video-on-demand offerings.
Go2Broadband has provided a central database of service availability for retailers and consumers to check whether cable-modem service is offered in their area.
Available at kiosks in retail stores and via the Web, Go2Broadband draws information from eight of the top 10 U.S. MSOs, and it attracted more than 550,000 users in May alone.
'AT&T Broadband supports the initiative, and our customers are already benefiting from its use. The industry and our customers will benefit from Go2Broadband's expanded, multiple-service capabilities,' said Susan Marshall, senior vice president of advanced broadband services for AT&T Broadband.
CableLabs is also planning a summit meeting July 9 for existing and new Go2Broadband affiliates. The meeting will cover retail and marketing strategies for the service.
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