By Multi Channel News Staff -- Multichannel News, 3/2/2004 10:58:00 AM
Comcast Corp. and Starz Encore Group LLC said Tuesday that they will launch a joint multitactical marketing and advertising campaign.
The campaign will be focused on Comcast markets where the MSO has launched Starz On Demand.
It includes broadcast, print, outdoor, direct-mail and cross-channel support.
"Starz is delighted to be in the position with Comcast to jointly take our message to consumers and discuss the attributes of Starz On Demand, Starz! HD and Starz! Kids in many large markets across the country," Starz Encore president of sales and marketing Robert B. Clasen said in a prepared statement.
BigBand Networks, Inc. NASDAQ: BBND provides broadband service providers with innovative network solutions designed to make it easier to move, manage and monetize video. These solutions are based on BigBand's video-networking platforms that are...
more
Akamai has created a digital operating environment for the Web. Our global platform of thousands of specially-equipped servers helps the Internet withstand the crush of daily requests for rich, dynamic, and interactive content, transactions, and...
more
A leader in online technology, content & revenue solutions, WorldNow is the only company to provide comprehensive technology platforms & strategic advertising services, enabling media companies to expand to the digital realm with innovative Web...
more
Created from the merger between Anystream and Voxant Media, Grab Networks offers a comprehensive video operating system and syndication network for profitably publishing video anywhere on the Internet. The system automatically manages, transcodes...
more
The Association of Cable Communicators headed
west from Washington, D.C., to Denver as its 2009 Forum and Beacon Awards ceremony became
part of Cable Connections-Fall festivities.
HBO Sports senior vice president Mark Taffet discusses the PPV performance prospects for the Sept. 19 Floyd Mayweather Jr.-Juan Manuel Marquez boxing event as well as the network's PPV fight schedule for the rest of the year during a recent interview with Multichannel News.