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Yahoo! to Bow Pay Content Service

By Multi Channel News Staff -- Multichannel News, 3/14/2003 12:06:00 PM

Yahoo! Inc. (www.yahoo.com) is launching a paid subscription service Monday, a $9.95-per-month offering that will compete with RealNetworks Inc.'s "SuperPass," Reuters reports.

Some of the content is similar -- NASCAR.com (www.nascar.com), ABC News, Discovery Networks U.S., The Weather Channel -- but Yahoo! has signed with CBS to carry two games from the first round of the NCAA Men's Basketball Tournament starting this week.

Those games are a promotion for a second premium package: a 56-game, $16.95-per-month tier, "Yahoo! Platinum SportsPak," featuring all NCAA first- and second-round games, plus the semifinals, via CBS-owned and Internet rights-holder CBS.SportsLine.com (cbs.sportsline.com).

Yahoo! will encode games from the TV feed, but it won't carry commercials.

Yahoo! will also carry highlights from CBS' Survivor: The Amazon and Fox's American Idol: Search for a Superstar, and it plans to add content from CNBC Dow Jones Business Video, National Geographic and Warren Miller Entertainment.

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