By Multi Channel News Staff -- Multichannel News, 8/20/2000 8:00:00 PM
New York-Dora the Explorer's Nickelodeon debut Aug. 14 generated a rating of 11.22 (1.3 million viewers) among kids ages two through five, a record for the "Nick Jr." block.
Before this, the best Nick Jr. series start was posted by Blue's Clues (10.68) Sept. 9, 1996.
Dora first aired at 11 a.m. The second show, at 11:30, delivered a 12.85 rating in the Nick Jr. demographic, equal to 1.5 million viewers.
The show is a play-along, animated adventure series starring a seven-year-old Latina heroine who lives in a computer.
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The Association of Cable Communicators headed
west from Washington, D.C., to Denver as its 2009 Forum and Beacon Awards ceremony became
part of Cable Connections-Fall festivities.
HBO Sports senior vice president Mark Taffet discusses the PPV performance prospects for the Sept. 19 Floyd Mayweather Jr.-Juan Manuel Marquez boxing event as well as the network's PPV fight schedule for the rest of the year during a recent interview with Multichannel News.
