Showtime Streams 'Tudors' Premiere On YouTube
Second Season Bow Marks First Time Net Has Aired Entire Episode On Popular Site
By R.Thomas Umstead -- Multichannel News, 3/26/2008 5:04:00 AM
Showtime is using new media to showcase its historical re-telling of the Henry VIII tale. The pay TV channel will stream the premiere second season episode of its drama The Tudorstomorrow March 27 on YouTube, three days prior to the show’s March 30 debut on Showtime.
Showtime will air an edited, TV-MA version of the series on YouTube, marking the first time a cable network has aired a original series episode in its entirety on the popular social networking site.
YouTube joins some 60 other online partners including Yahoo and MSN, as well as cable operators Comcast and Charter in offering a preview of the episode in advance of Showtime’s linear premiere, Sunday at 10 p.m.. according to network executives.
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