Log In   |  Register Free Newsletter Subscription
Skip navigation
Zibb
Subscribe to Multichannel News
Email
Print
Reprints/License
RSS

YouTube Puts On Some Funny Shorts

Google’s Video-Sharing Site Teams Up with PepsiCo’s Sierra Mist Lemon Squeeze, Paramount Pictures

By Todd Spangler -- Multichannel News, 5/21/2007 5:38:00 AM MT

Google’s YouTube video-sharing site is soliciting sketch-comedy bits as part of a competition called the YouTube Sketchies.

The competition, sponsored exclusively by PepsiCo’s new Sierra Mist Lemon Squeeze soda, will run over a nine-week period starting May 24. A panel of entertainment-industry agents, writers, producers and executives will choose 20 finalists from entries. YouTube visitors will vote for the best sketches in two rounds, with the winning series to be announced July 12.

YouTube, Paramount Pictures and PepsiCo will furnish prizes for the promotion. The grand-prize winner will receive a production deal to create a comedy short that will debut on SierraMist.com, as well as an all-expenses-paid trip for two to see Paramount’s summer comedy, Hot Rod -- starring Andy Samberg, who was behind Saturday Night Live’s Lazy Sunday clip, which was one of YouTube’s first viral hits -- and meet the movie’s creators.

Email
Print
Reprints/License
RSS
Talkback
Related Content
More >>>

Reed Business Information Resource Center

Featured Company


Most Recent Resources

Advertisement

Related Microsite Content

Related Links

free marketing module graphic
Advertisement
Multichannel Subscription
NEWSLETTERS
Multichannel Newswire
HD Update
Cable Technology
VOD Newsletter
Hispanic TV Update
HD Programming
Multicultural Newsletter
B&C NewsCentral
Television Careers



Please read our Privacy Policy

About Us   |   Advertising Info   |   Site Map   |   Contact Us   |   Subscription   |   Affiliate Links   |   RSS
© 2009 Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Use of this Web site is subject to its Terms of Use | Privacy Policy
Please visit these other Reed Business sites