We Builds Bridal Block
Women’s-Targeted Net To Debut 'My Fair Wedding' In October
By Multi Channel News Staff -- Multichannel News, 7/7/2008 4:46:00 AM
We tv will bolster its bridal block this fall with a new series, My Fair Wedding.
The new series, slated to bow Oct. 26 at 10 p.m., features celebrity party planner David Tutera attempting to rescue weddings headed for disaster and turns them into platinum-style affairs. In each My Fair Wedding episode, Tutera and team will help beleaguered friends and family members rehab a soon-to-be-disaster wedding while trying to teach an out-of-touch and out of control bride a little class.
The network has ordered six installments of My Fair Wedding, which will be incorporated into its WE Go Bridal Sunday night block.
“David’s philosophy of ‘celebrating your life in style’ and his expertise in transforming ordinary events into extraordinary affairs makes this series a perfect match for WE tv,” said WE executive vice president and general manager Kim Martin in a statement.“My Fair Wedding joins our successful roster of hit bridal series including Bridezillas and Platinum Weddings, which have made WE tv the go-to network for all things bridal.”
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