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NESN Has Sox Appeal

By Multi Channel News Staff -- Multichannel News, 1/22/2007 10:59:00 AM

New England Sports Network’s new reality show, Sox Appeal, will prove that “there is more than one way to score at a baseball game.”

The regional sports network teamed up with Emmy Award-winning Scout Productions (Queer Eye for the Straight Guy) on Sox Appeal, which “follows a series of three two-inning-long blind dates that take place over the course of eight televised Red Sox games.” During the seventh-inning stretch, the “Hero” dater must decide who to invite to share the seat next to them for the rest of the game.

“Sox Appeal demonstrates what we set out to do when we introduced Original NESN Entertainment last fall -- creating new opportunities for sponsors to reach both the hard-core and casual fan base that makes up Red Sox Nation,” NESN vice president of programming and executive producer Joel Feld said in a prepared statement.

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