Playboy to Spice Up Sex.com
By Multi Channel News Staff -- Multichannel News, 10/10/2006 1:03:00 PM
Playboy Entertainment Group will provide the owners of the Sex.com (www.sex.com) domain name with content under terms of a deal announced Tuesday.
Under terms of the agreement between the adult-entertainment provider and Escom, Playboy will offer “content options that include a wide array of high-quality erotic programming and interactive elements that allow for social networking between consenting adults,” the two parties said in a prepared statement.
Fare will include Playboy TV Jukebox, Club Jenna, Naughty Amateur Home Videos and Spice VOD.
“Sex.com is the most sought-after and powerful domain name on the Internet," Escom chief technical officer Jay Janarthanan said in a prepared statement.
"After fielding partnership discussions and strategic opportunities from almost everyone interested in adult content, it became clear that we wanted to build Sex.com with Playboy, as they are unequivocally the premiere provider of entertainment programming for adults,” he added. “With their broadband platform and range of offerings, we are excited about this partnership and the opportunity to provide premium content. And given Playboy's commitment to operating their business in a socially responsible manner, we could not think of a more trusted partner.”
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