By Mike Reynolds -- Multichannel News, 4/6/2007 12:25:00 PM
A lot of people caught the third-season premiere of Discovery Channel’s Deadliest Catch.
The April 3 debut of the show -- which tracks the sometimes-deadly travails of Alaskan-king-crab fishermen in the Bering Sea -- averaged a 2.3 Nielsen Media Research household rating versus a 1.8 for the second-season debut.
All told, the third-season bow grew 30% to 3.1 million viewers, according to Nielsen data. Moreover, the show was up 47% among men 25-49, Discovery officials said.
For the night, Discovery executives said, Deadliest Catch was basic cable’s top show among households (tied with ESPN’s coverage of Tennessee’s triumph over Rutgers for the NCAA Women’s Basketball Championship), adults 25-54, men 25-54, women 25-54, adults 18-34, men 18-34 and men 18-49.
ESPN, Inc. is the world's leading multinational, multimedia sports entertainment company featuring a portfolio of over 50 multimedia sports assets. The company is comprised of six domestic television networks (ESPN, ESPN2, ESPN Classic, ESPNEWS...
more
A leader in online technology, content & revenue solutions, WorldNow is the only company to provide comprehensive technology platforms & strategic advertising services, enabling media companies to expand to the digital realm with innovative Web...
more
Created from the merger between Anystream and Voxant Media, Grab Networks offers a comprehensive video operating system and syndication network for profitably publishing video anywhere on the Internet. The system automatically manages, transcodes...
more
SeaChange International is a leading provider of software applications, services and integrated solutions for video-on-demand (VOD), digital advertising, and content acquisition monetization and management. Its powerful open VOD and advertising...
more
Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from...
more
The Association of Cable Communicators headed
west from Washington, D.C., to Denver as its 2009 Forum and Beacon Awards ceremony became
part of Cable Connections-Fall festivities.
HBO Sports senior vice president Mark Taffet discusses the PPV performance prospects for the Sept. 19 Floyd Mayweather Jr.-Juan Manuel Marquez boxing event as well as the network's PPV fight schedule for the rest of the year during a recent interview with Multichannel News.
