Login  |  Register          Free Newsletter Subscription
Subscribe to MCN Magazine
Email
Print
Reprint
Learn RSS

Viacom Sues Google, YouTube for $1B

Media Giant Claims Almost 160,000 Clips Viewed More than 1.5B Times

By Todd Spangler -- Multichannel News, 3/13/2007 7:17:00 PM

Viacom filed a lawsuit against YouTube and Google -- seeking more than $1 billion in damages -- for what it called “massive intentional copyright infringement of Viacom's entertainment properties.”

The media company -- which is also seeking an injunction barring the video-sharing site from continuing to host Viacom content -- alleged that almost 160,000 clips of Viacom's programming have been available on YouTube without permission, and that these clips had been viewed more than 1.5 billion times.

Viacom filed the suit Tuesday in U.S. District Court for the Southern District of New York.

Google had prepared for just such a lawsuit: When it closed its $1.65 billion deal for YouTube last November, Google said 12.5% of the equity in the transaction will be "subject to escrow for one year to secure certain indemnification obligations."

Before taking the Web giant to court, Viacom demanded last month that YouTube pull down what it estimated were at least 100,000 video clips of its content. YouTube at the time said it would comply with the request.

In a statement, Viacom said: "YouTube is a significant, for-profit organization that has built a lucrative business out of exploiting the devotion of fans to others' creative works in order to enrich itself and its corporate parent, Google. Their business model, which is based on building traffic and selling advertising off of unlicensed content, is clearly illegal and is in obvious conflict with copyright laws. In fact, YouTube's strategy has been to avoid taking proactive steps to curtail the infringement on its site, thus generating significant traffic and revenues for itself while shifting the entire burden -- and high cost -- of monitoring YouTube onto the victims of its infringement.”

Viacom’s statement continued: “This behavior stands in stark contrast to the actions of other significant distributors, who have recognized the fair value of entertainment content and have concluded agreements to make content legally available to their customers around the world … After a great deal of unproductive negotiation and remedial efforts by ourselves and other copyright holders, YouTube continues in its unlawful business model. Therefore, we must turn to the courts to prevent Google and YouTube from continuing to steal value from artists and to obtain compensation for the significant damage they have caused.”

"We have not received the lawsuit but are confident that YouTube has respected the legal rights of copyright holders and believe the courts will agree,” Google said in a prepared statement.

“YouTube is great for users and offers real opportunities to rights holders: the opportunity to interact with users; to promote their content to a young and growing audience; and to tap into the online-advertising market,” Google added. “We will certainly not let this suit become a distraction to the continuing growth and strong performance of YouTube and its ability to attract more users and more traffic and to build a stronger community."

Last week at an investment conference, Viacom CEO Philippe Dauman said the company's decision to pull those 100,000 video clips from YouTube allowed it to make more money on that content.

Email
Print
Reprint
Learn RSS

Related Content

Related Content

 

By This Author

PRODUCT WIRE




 
Advertisement

More Content

  • Voices
  • Photos
  • Podcasts

Voices

  • Todd Spangler
    BIT RATE

    November 19, 2008
    Sony's Internet TV Trajectory
    Sony Electronics has just provided another 2 million tiny reasons for people to cut their cable TV...
    More
  • Todd Spangler
    BIT RATE

    November 18, 2008
    Chowing on Advanced-Advertising Dog Food
    Who will be the most aggressive marketers taking advantage of cable's set-top-addressable and inte...
    More
  • » VIEW ALL BLOGS RSS

Photos

  • Cable Hall of Fame
    Six cable industry leaders were inducted into the Cable Hall of Fame last week during a ceremony held in conjunction with The Cable Center’s Cable Days at the Colorado Convention Center in Denver.
  • History Wraps Up NYC Subway
    To promote the third season of its hit series ‘Cities of the Underworld,’ History executed the first-ever full advertising wrap of the exterior and interior of a New York City subway car.
  • DCI Rings In Debut on NASDAQ Exchange
    Discovery Communications executives and several on-air personalities from across Discovery’s networks rang the opening bell at the NASDAQ stock exchange to commemorate the first day of trading as a public company.

Podcasts

Advertisements





NEWSLETTERS

Click on a title below to learn more.

Multichannel Newswire
MCN HD Update
MCN Cable Technology
MCN Local Cable Advertising Sales
MCN Hispanic Television Update
MCN HD Programming
Multichannel Multicultural Newsletter
Multichannel Friday First Read
©2008 Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Use of this Web site is subject to its Terms of Use | Privacy Policy
Please visit these other Reed Business sites

ADVERTISEMENT
You will be redirected to your destination in few seconds.