Latest NBCUniversal
Comcast Reports Higher Earnings as Peacock Makes Progress, but Broadband, Video Subs Decline
By Jon Lafayette published
Revenue rose 2.3% to $31.3 billion
Take That, Critics! Comcast Says Its NFL Wild Card Exclusive on Peacock Was the Biggest Live-Streamed Event in U.S. History
By Daniel Frankel published
Despite plenty of bitching and moaning about the game only being available via streaming, it was 6% more watched than last season's prime-time AFC Wild Card contest
NBCU Launches AI-Based Cross-Platform Planning and Activation Tool (CES 2024)
By Jon Lafayette published
Budget allocations and campaign optimization can be automated
Bold Prediction of the Year? All Four Major Studio-Backed Streaming Platforms Will Be Profitable Within 18 Months
By Daniel Frankel published
Ampere Analysis predicts a return to the good times is right around the corner for Disney, Warner Bros., NBCU and Paramount
Mark Lazarus on Managing NBCUniversal’s Broadcast, Cable and Streaming Networks
By Michael Malone published
Speaking at Paley Center, NBCU exec dishes on sports rights, Taylor Swift’s effect on NFL ratings, the Paris Olympics
NBCU, Walmart Let Peacock Viewers Buy ‘Below Deck’ Items
By Jon Lafayette published
During pause ads, fans can look through a carousel of products using their remote control
NBCUniversal Makes Deal To Bring ‘The Underdog’ to U.S.
By Jon Lafayette published
Reality format was created by STV Studio’s Primal Media and co-owned by GroupM Motion Entertainment
Broadband Gains, Theme Parks Boost Comcast Q3 Earnings
By Jon Lafayette published
Peacock losses drop as paid subscribers increase by 4 million
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