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We Need More Broadband Captain!
August 31, 2007

In Wednesday’s edition of “The Satellite Dish” I wrote about what I feel will be the future of television, IPTV.   Today I will talk about what IPTV means to the satellite world, and some of the issues that I believe will hold the IPTV revolution back.

For the satellite companies IPTV will not only allow them to deliver broadband based video on demand, but in the future they will be able to deliver many live channels including internationals and smaller niche channels.

One of the great things about satellite television is if you got a clear view of the southern sky chances are very good that you can get satellite TV. 

While that may seem like a great thing, it is a problem with the deployment of IPTV services to satellite customers. While in major cities there are lots of ways to get broadband internet, but if you live in a rural area your options may be slim to none.

For the upcoming video on demand services such as Dish Network’s DishONLINE and DirecTV’s DirecTV on Demand satellite customers will be required to have a broadband internet connection, this connection could come via DSL service from the phone company, cable modem service from the cable company or even broadband internet via satellite.

This reliance on broadband from other providers will be what holds back major deployment of IPTV for the satellite companies.   Downloading standard definition movies and television shows via the internet takes a lot of broadband, and viewing true high definition takes boat loads more bandwidth.

Even if you are lucky enough to have a nice fast connection at home, too much IPTV viewing and your internet provider can shut your service off for violating their download caps.  Already some cable modem subscribers are reporting that their service was shut off for downloading too much. Will satellite subscribers have problems with these caps? We could only hope not.

The real issue is there is not enough broadband, and the broadband we do have is too slow to make the type of IPTV that Dish Network and DirecTV truly viable for all.

But all is not lost for the satellite companies; it is the lack of broadband which will keep all the major programmers from moving solely over to IPTV. Satellite television will remain a main distribution point for television signals for a long, long time to come.

So while I see that IPTV is indeed the future of television, that future is still far, far away!

I will see you on Monday (Labor Day here in the U.S.) and we will covering a few items including my thoughts on DirecTV’s upcoming DirecTV on Demand VOD service, which I have been playing with the past few days!


Posted by Scott Greczkowski on August 31, 2007 | Comments (4)


August 31, 2007
In response to: We Need More Broadband Captain!
rockymtnhigh commented:

Kind of interesting, no comments on the IPTV blogs. Is it about the content? Does this stuff just not entice people? I am not sure, but I will admit that having VOD on Dish doesn't do a lot for me. Of new enhancements, its pretty low on my list. I understand Scott's argument that this is the way of the future, but he also hits on the biggest stumbling block: bandwidth. While I am happy with my local cable internet provider, the thought of al my neighbors running 10GB downloads all at the same time is not a happy one. Can you say dialup speeds?




August 31, 2007
In response to: We Need More Broadband Captain!
skottey commented:

"Even if you are lucky enough to have a nice fast connection at home, too much IPTV viewing and your internet provider can shut your service off for violating their download caps" When did "unlimited" stop meaning unlimited? This goes back to the one bad apple spoiling the bunch analogy. You've got a small percentage of broadband customers running file sharing of illegal and copyright material and it potentially ruins it for everyone else. They only put caps on the unlimited bandwidth for abusers that go to the extreme. I don't think most broadband providers will shut down IPTV users because they aren't using gigs and gigs of bandwidth on an hourly basis. A movie here, movie there isn't going to raise any red flags like the idiots sharing bit torrent like there is no tomorrow. Let's hope this is the case anyway.




September 1, 2007
In response to: We Need More Broadband Captain!
tonyp56 commented:

Scott, One thing about broadband to rural customers. If you don't have access to DSL or cable, you have major restrictions on how much you can download (and upload) on satellite broadband. In my case, 200MB for a 24 hour period. Don't know of many movies that are less than 200MB. Until telco's and cable companies reach 100% of the U.S. population with at least 1Mbps down broadband, IPTV is nothing but a dream. Sure 99% of towns and cities will have it, but there will be a lot of people in the boonies (in my case less than a mile too far) to be able to benifit from any IPTV service.




September 2, 2007
In response to: We Need More Broadband Captain!
HokieEngineer commented:

This is where satellite companies could actually lead the way instead of copying cable co's efforts. Instead of video services, they offer data service which they then use IPTV to deliver video content. The upstream could be whatever the customer chooses (dialup, cable, dsl, or even satellite) since all the customer is sending is channel/show requests and DVR commands (FF, RWD, PAUSE). Instead of having "The Discovery Channel" you could just pick any show offered by Discovery and stream it. Of course this depends on content owners allowing this to happen. Using spotbeams to reuse available spectrum, they could cover the entire US. Stream HD content might pose a challenge however, even with h264, minimum bitrates of 4-5Mbps are required.





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