Free Newsletter Subscription
        MCN All Access

Reynolds' Rap

RSS

My Yahoo
Recent Posts
Recent Comments
Most Commented On
Archives

Analyzing the TBS-MLB Network Postseason Telecast Trade

Mike Reynolds
Posted by Mike Reynolds on May 19, 2012

In sports and other endeavors, it takes time to evaluate trades. At first blush, though, Major League Baseball’s move to put the two new Wild Card games on TBS in 2012 and 2013, with its in-house service picking up a pair of Division Series contests during both of those postseasons, is a win-win for all the players, if not all hardball fans. Under MLB’s first playoff change since 199 ...... Read More

Comments (0)
Industries: Marketing , Content

7th Heaven

Mike Reynolds
Posted by Mike Reynolds on May 12, 2012

A Jessica Biel marathon from the long-running WB series, it’s not — although gearing up for that could prove heavenly in its own right. Rather, this Saturday night in the springtime should be celestial for fans of winter sports. NBC Sports Network (for its part, NBC which has coverage from The Players this weekend, is airing the canceled Harry’s Law, The Firm and L&O: SVU ...... Read More

Comments (0)

1 For (Original) 6

Mike Reynolds
Posted by Mike Reynolds on April 27, 2012

Going for 1 in 6 in sports isn’t good. But for executives on Manhattan’s Avenue of the Americas, Rockefeller Center and Penn Plaza, that ratio wasn’t just good, it was great on April 26. Especially when an O for 6 would have meant Ottawa. Had the New York Rangers and netminder Henrik Lundqvist not staved off the Senators’ 2-1 at Madison Square Garden in Game 7 on Thursd ...... Read More

Comments (0)
Industries: Marketing , Content

Tennis Channel: Fed is the GOAT

Mike Reynolds
Posted by Mike Reynolds on March 24, 2012

Tennis Channel counted down the sport’s 100 best players over the course of a five-part special this week. Determined by an international panel of tennis experts, the network’s 100 Greatest of all Time Presented by Ally Bank ranked both men and women together on the list. While I didn’t get to see the show (thanks, Cablevision), I was happy to learn that my two favorite player ...... Read More

Comments (0)
Industries: Content

Business, as Usual, at the Super Bowl

Mike Reynolds
Posted by Mike Reynolds on February 5, 2012

The NFL is the model pro sports league. Its weighted/revolving schedule presents many teams with a chance to elevate to the playoffs from the basement the season year before, while its billions in varied revenue sources, TV chief among them, seemingly flow unabated. Super Bowl XLVI is looking to extend the NFL Championship audience for a seventh consecutive year, which would make Comcast’s ...... Read More

Comments (0)

Saturday Night's Alright for Tebow?

Mike Reynolds
Posted by Mike Reynolds on January 14, 2012

The followers of the phenomenon that is Tim Tebow will be put to the test on Saturday night in Foxborough. And I’m not talking about the God-loving, mechanics-challenged QB leading the Denver Broncos to an upset over Bill Belichick and Tom Brady’s New England Patriots in the primetime NFL Divisional playoff game on Jan. 14. To channel, the late Al Davis: Just keep it close, baby. Tha ...... Read More

Comments (0)
Industries: Marketing , Content

Romeo Crennel's Christmas Present to David Stern

Mike Reynolds
Posted by Mike Reynolds on December 24, 2011

Does absence really make the heart grow fonder? David Stern and the NBA will find out on Christmas, when the league finally tips off its 2011-12 season. Avoiding Stern’s nuclear winter, the NBA will begin its lockout-shortened season with a five-pack of high-profile contests. The season starts with Carmelo Anthony, Amar’e Stoudemire and Tyson Chandler and the retooled New York Knicks ...... Read More

Comments (0)
Industries: Marketing , Content

Review: Showtime Honors The Service Academies

Mike Reynolds
Posted by Mike Reynolds on December 21, 2011

On the surface, Showtime’s A Game of Honor is about wanting to “sing second.” That’s what the victors in the longstanding college football rivalry between Army and Navy get to do upon game’s conclusion — join in a rendition of their alma mater, ahead of their vanquished foe. But the feature-length documentary, which bows on the premium network on Dec. 21 a ...... Read More

Comments (0)
Industries: Content

Looking to Net a New Viewing Tradition

Mike Reynolds
Posted by Mike Reynolds on November 24, 2011

Officially it’s dubbed the Discovery NHL Thanksgiving Showdown, but the “Black Friday Battle,” “Tryptophan Tussle,” or “Post-Turkey Day Tango” might also be appropriate monikers. Whichever way, the NHL and NBC are again looking to break through traditions and strike viewer gold for the second time this century with a new marquee, holiday puck franch ...... Read More

Comments (0)
Industries: Marketing , Content

NBA Lockout: Commish, Nix the Nuclear Winter Rhetoric

Mike Reynolds
Posted by Mike Reynolds on November 15, 2011

It’s well  before dawn. Our tuxedo cat Donald has awakened me, per usual, begging for food. On ESPN’s season-opening marathon of college hoops, Hawaii is putting it to Cal State Northridge. Drexel and Rider are about to tip. It’s Day 138 of the NBA lockout. Yesterday on Day 137, after leadership of the NBA Players Association rejected the league’s “final&# ...... Read More

Comments (0)

Overnight of the Century

Mike Reynolds
Posted by Mike Reynolds on November 7, 2011

[Updated: Nov. 7] And thus far that moniker also applies to the new millennium for CBS, which tackled its top regular-season, college football Nielsen rating since the late 1980s with its Nov. 5 coverage of LSU-Alabama. Billed as the latest “Game of the Century,” Saturday night’s special between the SEC West rivals didn’t quite live up to that hype — unless you l ...... Read More

Comments (0)
Industries: Marketing , Content

Nielsen Life Left In The Old Ballgame

Mike Reynolds
Posted by Mike Reynolds on October 31, 2011

It may have taken a lead-in for the ages, but Fox scored big with its coverage of Game 7 of the St. Louis-Texas World Series. Fox closed out what was truly a Fall Classic with a 14.7 rating/25 share and 25.4 million viewers for its Game 7 telecast on Oct. 29, the highest-rated and most-watched MLB contest since the Boston Red Sox swept away the Cardinals and the 86-year “Curse of the Bambin ...... Read More

Comments (0)
Advertisement


Advertisement


About Us   |   Advertising Info   |   Site Map   |   Contact Us   |   Subscription   |   Affiliate Links   |   RSS
© 2011 NewBay Media, LLC. 28 East 28th Street, 12th floor, New York, NY 10016 T (212) 378-0400 F (212) 378-0470
Use of this website is subject to its Terms of Use | Privacy Policy