MSNBC Announces Four-Year Olbermann Deal
From tweetpeep Brian Stelter of the NYT.
Breaking: MSNBC is expected to announce a new four-year contract for Keith Olbermann on Monday afternoon.
Yep - it’s done. From the MSNBC press release, per Huffington Post:
In October 2008, "Countdown with Keith Olbermann" had its best month ever in the key Adults 25-54 demographic, and is up a tremendous 170 percent in A25-54 from Oct. 2007 and up 180 percent in total viewers. "Countdown" continued its dominance over CNN at 8 p.m., out-rating "Campbell Brown" by 35 percent in A25-54 and 41 percent in total viewers. Excluding coverage of the presidential debates, "Countdown" is the #3 top-rated show in cable news in A25-54. "Countdown" is also the #1 cable news show among young viewers, Adults 18-34.
Since the last presidential election in 2004, "Countdown" has seen dramatic ratings increases, up a huge 238 percent among Adults 25-54 and 206 percent in total viewers.
Ben Affleck, on SNL, as Olbermann. (Note Fred Armisen as Newsweek’s Richard Wolffe, a frequent Olbermann guest.)
Daniel Mac commented:
I must have been channeling Sen McCain when he said "That one"...
In the last post, I meant "Now that senator Obama has WON".
Daniel Mack commented:
Isn't it obvious that ALL cable news shows had increased ratings at the election neared? Now that senator Obama has one, Keith has become instantly irrelevent.