For the first time in several years, the future of the pay-per-view boxing category includes fighters other than Manny Pacquiao and Floyd Mayweather Jr.
While both fighters remain the sport’s pound-for-pound PPV champions, a new crop of young, talented and exciting fighters are poised to challenge for the crown. Both Showtime and HBO’s Sept. 15 boxing cards showcased two of those fighters in Saul "Canelo" Alvarez and Julio Cesar Chavez Jr.
Alvarez showed why he’s considered one of the best prospects in the light middleweight division when he generated an impressive fifth round knockout of tough boxer Josesito Lopez as part of a Showtime boxing telecast watched live by more than 1 million viewers.
That same night, Chavez Jr. improved his status among boxing fans despite losing a lopsided decision to Sergio Martinez. Chavez’s near KO of Martinez in the 12th round of a fight otherwise dominated by Martinez had the more than 450,000 PPV viewers – along with HBO executives – buzzing about a potential 2013 rematch.
Other boxers such as super middleweight champion Andre Ward -- who recently defeated light heavyweight champion Chad Dawson in impressive fashion -- and veteran boxer Miguel Cotto add to a growing list of fighters that could inevitably face each other in what could be several very entertaining, as well as lucrative, PPV fights over the next year.