Click through for photos from the premiere of TNT's Mob City, Sportsman Channel's "Hunt.Feed.Fish" event with the Sacramento Kings and more goings-on for the week of Dec. 9.
Heat Burn Bulls Too Quickly For Cable
Other than Chicago Bulls fans, probably the only people as disheartened over the Miami Heat’s five-game NBA Eastern Conference finals conquest of the Bulls last night are TNT executives.
It’s not that executives at the “drama” network were die-hard Bulls fans or Heat haters – in fact TNT probably has love for both teams given the record ratings the two teams generated during their exciting series.
Arguably, the problem for the network is that the Heat-Bulls series ended too soon.
For TNT, the Heat-Bulls series averaged an Eastern Conference finals record 10.4 million viewers, including an NBA cable record of 11.1 million viewers for game one of the series.
But I’m sure TNT execs were hoping league MVP Derrick Rose and his Bulls teammates could have found a way to stop LeBron James, Dwayne Wade and the Heat from erasing a 12-point Bulls lead late in the fourth quarter of last night’s contest to at least force a game six in Miami.
Given that game five drew a whopping 10.4 million viewers, it’s conceivable that TNT’s coverage of a compelling Bulls-Heat game six or a potential series-clinching game seven could both have set NBA game viewership records for cable.