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Group Seeks VOD Advertising Solutions

By: By Linda Moss Aug 13 2005 - 12:00am

ID!A Brainstorms on Means of Measuring Emerging Platforms

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Advertisers Target Bathroom Mirrors

By: By Steve Donohue Aug 18 2006 - 9:44am

It seems that any venue these days offers a potential target for advertisers, including bathrooms.

After installing high-tech mirrors that display electronic ads at 300 high-end clubs in the United Kingdom, London-based Addirect said it’s shooting to distribute its AddMirror product in washrooms worldwide.

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Cuban Urges Advertisers to Go HD

By: By Multi Channel News Staff Sep 28 2006 - 12:09pm

HDNet chairman Mark Cuban pushed for more ads to be produced in the HD format at an ad-industry gathering in New York Thursday, AP reported.

“There's bleeding edge and there's trailing edge," AP quoted Cuban as saying, "and you guys love to be trailing edge." By showing ads in standard-definition on an HDTV channel, he added, the ad is effectively sending a message to the viewer saying: "I'm a cheap advertisement, change the channel."

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Advertisers Defend Graphic Shows

By: By Linda Moss Mar 20 2007 - 3:17pm

Parents Television Council Draws Hostile Response at ANA TV Forum

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