• Cable's Upfront Trifecta

  Mike Reynolds, September 13, 2010
  The final tally for cable's upfront for the 2010-11 TV season was a strong one as the medium notched its best performance ever during the annual Madison Avenue bazaar.  More

• Cable Upfronts 2010: ESPN: 2011 Is Year Of QB

  Mike Reynolds, May 18, 2010
  New York — As futbol is about to take much of center stage for ESPN properties next month, quarterback, the most important player in American football, will be under more of the microscope than usual in 2011.  More

• Upfronts 2010: ‘Grey's' Remake, Lovesick Network Bosses On Telemundo Slate

  Michael Malone (Broadcasting & Cable), May 13, 2010
  New York — Telemundo presented a batch of new programs and strategic developments, with the Spanish-language network stressing that the 2010 Census' findings will show just how substantial a presence the Hispanic community has in the U.S  More

• 2010 Cable Upfronts: TruTV: Returning Reality

  Mike Reynolds, April 27, 2010
  TruTV has renewed a baker's dozen of series, including a sophomore run of Conspiracy Theory with Jesse Ventura, and new projects from Reveille and Ashton Kutcher.  More

• Cable Upfronts 2010: FX Eyeing Broader Reach

  Alex Weprin (Broadcasting & Cable), April 7, 2010
  FX, a brand built on edgy programs with complex, dark protagonists like those in The Shield and Nip/Tuck, is changing gears and moving more mainstream in a bid to add viewers and advertisers.  More

• Univision To Unfold Upfront May 20

  MCN Staff, April 6, 2010
  Univision Communications will hold its 2010 upfront presentation at Jazz at Lincoln Center on May 20 at 3 p.m. (ET).
    More

• Google's Bouchier Schaefer Joins 'B&C' Upfront Event

  MCN Staff, April 2, 2010
  Erin Bouchier Schaefer, video advertising business lead, Google, has joined B&C's upfront event "The Agency Perspective," April 6 at New York's Roosevelt Hotel.  More

• 2010 Upfronts: Bravo To Add Fifth Original Programming Night

  Mike Reynolds, March 10, 2010
  Bravo, looking to build on its continuing Nielsen momentum, will add a fifth night of original fare as it looks to buttress its programming base by 20% overall in 2010.  More

• Truth Be Told: TruTV To Hold Upfront April 27

  Mike Reynolds, March 5, 2010
  TruTV has set its 2010 upfront presentation to advertisers for April 27 in Manhattan.  More

• V-me's Advertisers On The Rise

  by Laura Martinez, September 16, 2009
  Four months into the 2009-10 upfront selling season, Spanish-language network V-me is reporting a 35% jump in its sponsor ranks.  More

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